New contents management and completely renewed graphics

The operational and graphic redesign of the website was aimed to ensure compliance with the values of the project, that are mainly represented by the editorial quality of the contents and the reliability of the information.

Tinext has involved the use of the CMS Magnolia 5, which is a technology that has allowed us to create a structure able to operate in an extremely competitive sector by enhancing the editorial efforts of the group and the platform editorial team.

The complete redesign involved the transfer of all editorial contents from the previous CMS custom to the new portal and was completed during a 7-months project and delivered on schedule, moving over 20,000 editorial contents without any negative impact on the organic search traffic. 

The brand new graphics allows a more immediate and intuitive consultation and an optimal space reserved for news only.

A video player and the creation of pages totally dedicated to this format have made it possible to enhance the contents internally developed by the factory and to expand the publishing offer.

The hub pages aggregate all contents according to specific editorial criteria.

Cure-naturali.it is now a very efficient website, easy to manage and which allows the editorial staff to work smoothly.